In der Vorlesung

Overview of the MBA Curriculum

The curriculum of the MBA programme consists of ten Core Modules and five Personal Focus Modules. Students have to take all Core Modules and two Personal Focus Modules for a total of 72 ECTS credits. The master's thesis (18 ECTS credits) concludes the programme. The programme is designed to be completed part-time within 24 months.

Core Modules

1. Managing and Leading in Organisations (6 ECTS Credits)

This module introduces concepts and principles of human behaviour useful in creating high performance work places. Personal leadership effectiveness is enhanced through self-assessment, feedback, and studying the practices of exemplary leaders. Methods of managing individuals, groups and organisations to elicit high levels of performance are introduced through discussion of topics such as motivation, power and influence, group behaviour and teams, decision making, conflict and collaboration, organisation design, culture and leading change.

2. Economic Analysis for Managers (6 ECTS Credits)

The module prepares students to understand economic concepts of direct relevance for managers and provides them with a systematic, comprehensive framework for examining managerial problems from the perspective of economic theory. The course focuses on pricing strategy, and provides a sound macroeconomic foundation stressing international economics and business. Microeconomic topics include: Demand, supply and market equilibrium, price floors and ceilings, elasticity, market structures, and power pricing. Macroeconomic topics include: Aggregate demand and supply, monetary policy, fiscal policy, inflation, exchange rates, and parity conditions.

3. Marketing and Sales Management (6 ECTS Credits)

In this module, students will develop an understanding and appreciation of marketing and the critical role of marketing and sales management in a modern organisation. The module explores topics such as marketing research, consumer and organisational buyer behaviour, market segmentation, strategic market planning, and the role of an effective sales force as a key component of the organisation's total marketing effort.

4. Business Accounting (6 ECTS Credits)

The objective of this module is to introduce students to the principles of accounting, both Financial and Management Accounting. The module is targeted at managers who will predominantly be users but not producers of accounting information. It primarily emphasises the intelligent evaluation and application of accounting procedures rather than the technical details of these procedures. The module includes the following topics: Financial Accounting-revenue, cost of sales and inventory; working capital management; non-current assets; liabilities; equity and group accounts; and cash flow and interpretation of financial statements. Management Accounting-planning and control; cost behaviour; capital budgeting; operating budgeting; budgetary control, variance analysis and ABC; performance, motivation and behaviour; and strategic management accounting and revision.

5. Corporate Finance (6 ECTS Credits)

This module provides an introduction to theories and principles of corporate finance and how they can be applied to the financial management processes of corporations. Topics covered include financial planning, measuring and evaluating a firm's financial performance, time value of money, risk and return, capital budgeting, investment analysis, the cost of capital, dividend policies, and intangible assets.

6. Corporate Governance and the Legal Aspects of Business (6 ECTS Credits)

The module introduces students to the governmental and legal environment in which businesses operate. Students learn how to identify and apply legal and regulatory principles, rules, and risks in a business setting. Topics introduced in this module include legislation, compliance, negotiations, litigation, regulation, arbitration and enforcement, juridical thinking and legal methods, contract law, commercial and company law, and employment law.

7. Operations and Information Management (6 ECTS Credits)

In this module, students learn how organisations design, implement, manage and improve their operations and information systems. Topics include operations strategy, new product development, process design and analysis, waiting line analysis, forecasting and demand management, process optimization, quality management, lean enterprise, quality improvement methods, inventory management, supply chain management, and project management.

8. Human Resource Management (6 ECTS Credits)

This module focuses on organizing and managing people to achieve sustainable competitive advantage. It examines the people-centred management strategies used by high performance firms, emphasizing both research and leading-edge practice. The module explores the following topics: attracting, developing, motivating and retaining talent to support strategic objectives; designing high performance organisations; knowledge management; recruitment and selection processes; building a flexible and capable workforce; designing reward systems; managing work/life balance; measuring and communicating performance; understanding the legal environment; and leading an organisational transformation.

9. Strategic Management (6 ECTS Credits)

This module provides students with the core concepts and instruments that will enable them to assess a firm's competitive environment, to evaluate its core skills and capabilities, and to craft a strategy that will allow the firm to leverage its competitive advantages over time. Topics in this module include: strategy and the strategic management process, evaluating an organisation's external environment, evaluating an organisation's internal capabilities, cost leadership, product differentiation, vertical integration, corporate diversification, organising to implement corporate diversification, strategic alliances, and mergers and acquisitions.

10. Global Business Challenges (6 ECTS Credits)

The module explores major challenges facing contemporary organisations. Topics addressed by this module include the ecological impact of business operations, responsible management, sustainability, the information revolution, the shift in global economic and political power to the 'BRIC' countries (Brazil, Russia, India, and China), and the global financial crisis.

Personal Focus Modules

11. Managerial Effectiveness (6 ECTS Credits)

This module is designed to develop students' capabilities in three areas of managerial competencies: Management communication, business negotiations and conflict management, and cross-cultural management. Topics in management communication focus on how managers and organisations communicate internally with employees and externally with stakeholders. Topics in business negotiations and conflict management focus on the understanding, development and use of negotiation to effectively resolve conflicts in the workplace. Topics in cross-cultural management examine cross-cultural and inter-cultural processes, and showcase methods for dealing with cultural barriers, inter-cultural conflicts and inefficient inter-cultural communication.

12. Dealing with Informational Complexity (6 ECTS Credits)

The goal of this module is to provide students with methods which help them deal with the complexity of the information present in organisations. The module has two emphases, one on knowledge management and the other on managing complex decisions. Topics in knowledge management include the creation and communication of knowledge both within and across organisations, sharing of product development expertise, improving competitor intelligence and the dissemination of best practices. Topics in managing complex decisions include the interpretation and assessment of information to solve complex problems using quantitative methods such as linear programming for decisions under certainty, tables and trees for decisions under certainty, and scheduling and simulation techniques for the management of complex projects.

13. Innovation Management (6 ECTS Credits)

This module introduces both technological and administrative innovation theory and examines the implications of innovation for the management of organisations. Topics covered in this module are grouped in two clusters. (1) Core concepts of innovation: types of innovation, innovation strategy, strategic planning, innovation processes, paradigms (funnelling, planning, and stage-gate), absorptive capacity. (2) Innovation management: initiation of innovations (brainstorming, TRIZ), sources of innovation, evaluation of ideas, technology road mapping, value and systems engineering, internal cooperation, innovation diffusion, and innovation controlling.

14. Corporate Social Responsibility Project (6 ECTS Credits)

In this module, students work in small teams with an external non-profit organisation such as a charity or social enterprise on a live consulting project. Students have the opportunity to apply the knowledge and skills they have acquired in other modules while gaining insights into a part of society that they are typically not familiar with. Students will identify and analyse a key issue facing the organisation, develop solutions and then present their recommendations to the organisation's management team.

15. Germany's Mittelstand Companies: Managing SMEs in the Heart of Europe (6 ECTS Credits)

This module focuses on Germany's Mittelstand companies. These small and medium-sized enterprises are the backbone of Germany's export-oriented economy and are often global leaders in their niche markets. Drawing from the fields of management, marketing, and law, students will learn how Germany's Mittelstand companies operate and how they are managed. Topics in this module are grouped in three themes: (1) Mittelstand companies and their economic and societal context, (2) the internal workings of Mittelstand Companies, and (3) interacting with Mittelstand companies as a foreign partner.

16. International Perspectives on Business (6 ECTS Credits)

This module exposes students to different perspectives on various business topics as they are manifested and taught in different countries around the world. Students take one or more courses either at GGS or at GGS’s international partner schools. For example, one course may be GGS’s annual international study tour with the title “Cultural Encounters: Understanding International Economic and Legal Environments.” Other courses may be “Topics on Business Analysis” at the Kelley School of Business or a course taught at Mahidol University in Bangkok on “Asian Management: Leadership and Innovation Management in Asia.” The schedule of this module will vary depending on the courses students take.

17. Entrepreneurship and Startup Management (6 ECTS Credits)

How do you start a startup? What makes an entrepreneur entrepreneurial? What challenges does a team face in the course of developing a new venture? These are just some of the questions students will explore in this full-immersion module. It is designed to help students gain an in-depth understanding of state-of-the-art concepts and methods in entrepreneurship and startup management. Lectures as well as presentations by entrepreneurs and new venture experts will provide students with a sound theoretical foundation. In small teams, students will gain hands-on experience in the art of developing an innovative idea, searching for a profitable business model, and planning a sustainable business. On the final day of the module, teams will pitch their business concepts to investors and arrange the next steps for a potential launch of their venture.

Master’s Thesis

The master's thesis provides students with the opportunity to apply their newly acquired knowledge and skills to an issue in their work place. Students are expected to develop a research question, review the pertinent literature, and conduct an empirical study which involves the collection and analysis of data. Based on their analysis, students will provide recommendations that address the issue they identified. In preparation for their thesis work, students have to complete two workshops which introduce them to research methods. In these workshops, students learn the foundations of research and how to conduct surveys, analyse archival information, and carry out case studies.