International Summer Academy, 6–11 July 2015
The week-long course is taught by a team of GGS faculty and guest lecturers from companies and civic institutions. Company visits in the Heilbronn-Franken region of Germany and presentations by business and community leaders will deepen students` appreciation of the economic environment and the cultural context surrounding Germany‘s Mittelstand companies. There are six days of teaching, comprising 48 hours divided into twelve half-day sessions at least. Each session typically consists of a combination of lecture by a GGS faculty member, company visit, and presentations by guest speakers. Students are able to earn up to 6 ECTS-Credits. The language of instruction is English.
Mittelstand Companies and Their Economic and Societal Context
- Introduction to Germany’s Mittelstand Companies
- The Role of Mittelstand Companies in German Society
- Doing Business in Europe
- German Vocational Education: Developing Talent for Mittelstand Companies
- Legal Framework of Doing Business in Germany
- Medium-Sized Companies Around the World
The Internal Workings of Mittelstand Companies
- Strategic Management in Mittelstand Companies
- Marketing in Mittelstand Companies
- Human Resource Management in Mittelstand Companies
- Innovation Management in Mittelstand Companies
- Being an Expat in Germany
An extensive social and cultural programme complements our academic curriculum.
- City Tour of Stuttgart: We will visit Stuttgart, the capital of the state of Baden-Württemberg. A bus will take us on a business-themed tour of Stuttgart. We will visit the original Bosch factory site and the location where the world´s first motorbike appeared in 1885.
- Mercedes-Benz Museum: The history of the modern automobile comes to life in this stunning museum. Here we will learn about the historic significance of car production for the Mittelstand economy.
- River-Boat-Party: Against the backdrop of steep vineyards and hill-top castles along the shore of the Neckar river, we will sip on cocktails, enjoy German party-food, and socialize with GGS students, faculty, alumni and staff.
- Regional Cuisine: Throughout the programme, we will explore the different dining options available to the people of the region including company cafeterias, rustic wine taverns and brew pubs, and fine dining restaurants.
- Current enrollment in an MBAprogramme or other master's level business programme (e.g., M.A. in Management, MSc in Management)
- At least 2 years of work experience
- Proof of Level B2 English language proficiency (Common European Framework)
- Regular: 1,580 EUR
- Students from partner schools: 795 EUR
- GGS students: 795 € (incl. hotel) and 255 € (excl. hotel)
The course fee includes tuition, 7 nights in a single room in a standard hotel, meals and local transportation. Students are expected to cover their own way to and from Heilbronn, Germany.
Please contact Constanze Wagenblast if you have any questions.